When sourcing IP67 LED lighting, the Ingress Protection (IP) rating is paramount; IP67 ensures the fixture is completely dust-tight and can withstand temporary immersion in water. Buyers must prioritize Luminous Efficacy (lm/W), aiming for at least 140-160 lm/W to ensure energy efficiency. Additionally, the Heat Sink design is vital; look for die-cast aluminum housing with a finned structure to facilitate passive thermal management, which directly impacts the L70 lifespan (ideally >50,000 hours).